Using a Content Creation Company to assemble and manage video production specialties.

In Hollywood's Golden Era MGM Studios claimed to have "More Stars Than There Are in the Heaven" and was capable of attracting and nurturing the largest collection of talent in the industry, and therefore was capable of creating the most successful collection of feature films in the 1930's. The were Hollywood's ultimate "generalist" studio.

Media has become a central character in themed entertainment and experiential designs. Just as you would include lighting, costume, or scenic designers in the production team right from the start of a project, you should be including Media Design as a core creative team component.